Information Visualization, Second Edition: Perception for Design I went to a talk titled “Effective Flow Visualization” by Colin Ware at NOAA last Friday. Dr. Ware works on issues of scientific visualization from an angle that was new to me: he studies human perception of visualizations. An interesting aspect of this study is that he tries to objectively measure the effectiveness of a given visualization. To do these tests he has people try to do common tasks with a visualization, like predict a dropped particle’s path in a flow visualization, and compares their answers to the computed answer. I haven’t read his book Information Visualization: Perception for Design, but his talk has motivated me to read it.

Dr. Ware is the Director of the Data Visualization Research Lab part of the Center for Coastal and Ocean Mapping at the University of New Hampshire.